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Nike Football Strike Night

Nike Football launched Strike Night, a head-to-head competition featuring six elite finishers. Held to showcase the new Hypervenom 3. The event took place in central London and was broadcast live globally on Facebook, Twitch and VK. It featured the first full size interactive LED goal, programmed with reactive animations triggered by 19 motion sensor cameras tracking ball flight and speed. I designed and gave direction on the animation for all the on-screen elements of the event, such as in-game score and pre and post-match titles. Watch Cannes Lions case study