Nike+ App

Everything you’ll ever need from Nike, in one place. The Nike+ app onboarding creates a highly personalised and streamlined store, and a curated feed providing expert guidance from the world’s greatest athletes. A game-changing feature “Reserved for you” rewards loyal Nike fans with first access to upcoming products and events, based off their buying habits and likes. I worked on the Visual Design of the app within a core team at AKQA, collaborating with Designers at Nike.